Episode 13: Can the Luxury Sector be Ethical and Sustainable? Kresse Wesling - Co-founder of Luxury and Sustainable Brand, Elvis & Kresse

Kresse Wesling, co-founder of luxury and sustainable brand, Elvis & Kresse - a company that focuses on three things: they rescue materials, transform them into beautiful products and donate 50% of profits to charities.

In this interview, Kresse shares how the brand started, back in 2005, having discovered London’s decommissioned fire-hoses were going to landfill - finding a best second life as luxury products. Given the luxury industry is one which had historically failed people and planet, Elvis & Kresse explored the opportunity to try something different.

For Elvis & Kresse ‘the problem’ always comes first. In this podcast we talk, BCorp, fair wages and discuss what ethical and sustainable business really needs to consider - and how business needs to change - and where marketers can really use their powers for good.

“I don’t think there’s anyone in the world that can argue that it is rational to prioritise a shareholder at the expense of a human being or at the expense of the environment for generations to come. I’ve yet to meet anyone who can argue that successfully.” Kresse Wesling

For more information visit https://www.elvisandkresse.com/

Enjoy the podcast - and any comments, questions, ideas, suggestions… get in touch.

Due to the COVID19 situation, our podcasts are currently being recorded purely via online conferencing platforms, we apologise for any minor sound quality issues.